Uber questioned by US regulator over subscription plan

“We will continue to answer any questions the FTC may have about our cancellation policies,” said an Uber spokesperson.

“The Uber One cancellation process follows both the letter and the spirit of the law: Uber One members can easily cancel their membership in the app – in fact, the majority of those cancellations take 20 seconds or less.”

The FTC reached out to Uber with a proposal for settling the investigation and the company has since written back with a counter offer.

Other tech companies, including Adobe and Apple, have faced lawsuits from the FTC over cancellation policies that the regulator deemed convoluted or overly complicated.

Those claims have been disputed by the companies.

Last month, the FTC finalised a ‘click to cancel’ rule, which aims to make it easier for people to end subscriptions.

The new rule, which has been challenged by different business groups, would force companies to make subscription sign-ups and cancellations equally straightforward.

A law introduced in the UK in May also takes aim at so-called subscriptions traps.

The Digital Markets, Competition and Consumers Act 2024 requires businesses to provide clear information to consumers before they enter a subscription agreement.

It forces sellers to remind customers that a free or low-cost trial is coming to an end.

It also requires companies to ensure customers can easily end a contract.