Ikea’s new wireless charger looks like a delicious squishy donut

After announcing new Matter-compatible smart home devices and stylish wireless speakers over the past few months, Ikea continues to expand its consumer electronics offerings with three new wireless chargers. They’re limited to 15W Qi2.0 charging rates but are well priced and feature designs that look more like home decor accents than traditional tech accessories.

The definite standout of the new collection is the $9.99 Västmärke wireless charger that looks like a red donut that’s just missing frosting and sprinkles. It’s made from silicone and its design allows you to wrap up and hide its built-in USB-C power cable. You can use it as a standalone wireless charger on your desk or bedside table, but since it’s compatible with magnetic mounts including Apple’s MagSafe and Google’s Pixelsnap, this version of the Västmärke can double as a makeshift PopSocket to help you hold your phone in one hand.

The $24.99 Västmärke wireless charging stand isn’t breaking any new ground, although its base is made from cork so it’s slightly more aesthetically pleasing and maybe even a good spot to leave notes secured with thumbtacks. The $24.99 Västmärke wireless charger with lighting is potentially the most practical of the three new releases. It’s a large bowl where you can drop your keys, wallet, or sunglasses when you get in the door, plus your phone which will charge atop a Qi puck in the middle. You can alternately place it on your nightstand and use it as a nightlight. Pressing the wireless charging puck turns an LED light on and off that emits a soft glow from beneath the bowl.