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Iceland: King Prawn Ring legal action threat to supermarket rivals

“Trademarks have to be capable of function as a badge of trade origin, so they can’t be descriptive.”

The term “king prawn ring”, he said, was descriptive.

He expected the application would be refused.

“It is likely that they are using this application before Christmas to flag that their king prawn ring is the original one,” he said.

Aldi and Tesco, have been approached for comment. Asda declined to comment.


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