
Those who have got their hands on the device have been wince-inducingly critical of it.
David Pierce, writing on tech site The Verge, external, said: “After many days of testing, the one and only thing I can truly rely on the AI Pin to do is tell me the time”.
Several reviewers mentioned seemingly poor battery life requiring multiple charges throughout the day.
Joanna Stern from the Wall Street Journal was among those who said she could feel the pin getting hot as she was wearing it.
Humane has not responded to the BBC’s request for comment but Sam Sheffer, head of new media at Humane, accepted on X (formerly Twitter) that the software “was not where it needs to be”.
“Feedback is a gift. we reflect and we listen and we learn and we continue building,” he wrote, external in response to Mr Brownlee’s review.
The Pin is being so closely watched in case it offer answers to two of the most burning questions in tech: will any device replace the smartphone and will the AI revolution create a new generation of hardware.
Francisco Jeronimo, analyst at market research firm IDC, told the BBC the Pin was “a very interesting device” but “makes no sense” from the end user perspective.
He said he feared that might also be the case for similarly hyped AI gadgets, such as the Rabbit R1 assistant.
He said while these devices hinted at what intelligent products could offer us in the future, they had not delivered it yet.
Humane, which laid off staff at the start of the year, says further updates will be made to the device in the summer.
Writing on X, Humane co-founder Bethany Bongiorno acknowledged, external that there was a lot of hard work to do, but was adamant her firm would not be daunted by the unfavourable press.
“If you’re a builder – don’t stop, don’t give up – keep going,” she wrote.
Khamrah by Lattafa for Men - 3.4 oz EDP Spray
4% OffGhost Sweetheart Eau de Toilette | Pineapple, Jasmine and Sandalwood | Perfume for Women 50 ml
50% OffMarc Jacobs Dot Eau De Parfum for Women, 100 ml
42% OffTed Baker W Eau de Toilette for Her, Fig Leaf, White Peony and Violet Top Notes, Pink Orchid and Raspberry Middle Notes, 75ml
£11.77 (£15.69 / 100 ml) (as of 24/10/2026 06:37 GMT +01:00 - More infoProduct prices and availability are accurate as of the date/time indicated and are subject to change. Any price and availability information displayed on [relevant Amazon Site(s), as applicable] at the time of purchase will apply to the purchase of this product.)Ted Baker Woman Pink Eau de Toilette Spray Floral Green Feminine Fragrance, Opening Notes are Fresh Peach, Bergamot and Tangerine with Warm Musk, Vanilla and Vetiver Base, 100ml
11% OffVera Wang Princess Eau de Toilette - 30 ml
Choco Musk 50ml Eau De Parfum for men and women | Chocolate Musk by Jannat Aromas
17% OffChristina Aguilera Signature Eau de Parfum (50ml) Floral, Fruity & Exotic Scent, Luxury Fragrance for Women
9% OffCalvin Klein - Eau De Toilette CKIN2U - Calvin Klein Women, Ladies Perfume, Women's Perfume, Calvin Klein Perfume, Calvin Klein One - 150 ml
5% OffJimmy Choo Flash Eau de Parfum, 60 ml (Pack of 1)
3% OffFruit of the Loom Men's Heavy T Shirt, White, XL UK
Now retrieving the rating.
28% OffATNKE LED Lighted Beanie Cap,USB Rechargeable Running Hat Ultra Bright 4 LED Waterproof Light Winter Warm Gifts for Men and Women/Pink
Now retrieving the rating.
17% OffMen's 1/4 Zip Pullover UK Sale Clearance, Fleece Sweatshirt Casual Jumper Long Sleeve T-shirt Top Stand Collar Sweater Plain Pullover Sports Leisure Workwear Quarter Zip Sweater Lightweight Jumpers
Now retrieving the rating.
£5.88 (as of 12/11/2025 00:52 GMT +01:00 - More infoProduct prices and availability are accurate as of the date/time indicated and are subject to change. Any price and availability information displayed on [relevant Amazon Site(s), as applicable] at the time of purchase will apply to the purchase of this product.)
