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Saturday , September 19 2026

Christmas: When is it too early to start shopping?

When is too early to start Christmas shopping? It’s a popular topic of conversation as the festive season approaches, but it’s not a new one.

Ahead of Christmas 1957, BBC cameras went out on to London’s Oxford Street and Regent Street to speak to shoppers and get their thoughts.

First broadcast – 30 November 1957

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