Also joining the second-hand wave is Sophie Jenkins, 31, from Swansea, who initially bought pre-loved last year to help save some money, but now chooses to shop sustainably no matter the cost.
“My children don’t notice a difference between brand new or second-hand and I have saved hundreds,” she said.
“You can find so much more or less brand new, it’s great, it’s repurposed.”
She documents her thrifting to 17,900 of her TikTok followers and is keen to open up the conversation, but said she had received some hate comments.
“I do feel like a change is coming, but some have called me a bad mother and said I’m taking the joy away, but the joy comes from so much more than things which are bought,” she said.
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